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Advanced Typography: Task 2 Key Artwork & Collateral

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15.05.2025 - 18.06.2025 / Week 4 — Week 9 Chan Zhi-Ren Zenndan / 0369069 Advanced Typography / Bachelor of Design (Honours) in Creative Media / Taylor's University Key Artwork & Collateral Table of Contents     1. Lectures     2. Instructions     3. Feedback     4. Reflections     5. Further Reading 1. Lectures AdTypo_5_PerceptionAndOrganisation "Perception is the way in which something is regarded, understood, or interpreted." Is perception what you see and understand, or what you are manipulated into seeing and understanding? Perception in typography deals with visual navigation and interpretation of the reader via: Contrast Form Organisation Contrast To show contrast, apply these methods: Light / Bold — Condense / Extended  — Organic / Machined  — Roman / Italic  — Small / Large  — Negative / Positive  — Serif / Sans serif  — Ornate / Simple  — Red / Blue Fig 1.1 Several methods to create contras...

Interactive Design - Project 1: Website Redesign Proposal

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13.05.2025 - 27.05.2025 / Week 4 — Week 6 Chan Zhi-Ren Zenndan / 0369069 Interactive Design / Bachelor of Design (Honours) in Creative Media / Taylor's University Project 1: Website Redesign Proposal 1. Proposal Submission Document 1.1 Redesign Proposal (25/05/2025). For a more engaging presentation, please click here to view it in Canva.

Interactive Design - Exercise 2: Web Replication

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 29.04.2025 - 6.05.2025 / Week 2 — Week 3 Chan Zhi-Ren Zenndan / 0369069 Interactive Design / Bachelor of Design (Honours) in Creative Media / Taylor's University Exercise 2: Web Replication Table of Contents      1. Instructions      2. Web Replication 1. Instructions Document 1.1  Module Information Booklet (21/04/2025). For this exercise, we were asked to replicate two main pages from a website of our choice, maintaining the original dimensions and closely matching visual elements like layout, fonts, colors, shapes, and images. The work was done in Adobe Illustrator, with optional support from Photoshop. Your task is to replicate TWO (2) existing main pages of the websites that you have analyzed in Exercise 1 to gain a better understanding of their structure. Follow the dimensions of the existing website, including the width and height. This exercise will help you develop your design skills using software such as Photoshop or Adobe Illustrator ...